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Different Approach to create awareness on Agriculture:
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In this modern era, we have a different kind of
Agricultural Revolution under process in Tamil Nadu. This is done by
“Kingmakers Properties Pvt. Ltd” in Chennai.
One of their most notable projects is their “Farm Land”
Project.
The Farm land project of “Kingmakers” Located in Ongur
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What
do they do in this Farm Land Project?
They provide farm lands for sale in parcels. Each parcel of
Land is 10000 sq.ft charged at Rs.80/- sq.ft. The land will be sold to the
customers. In addition to that, Kingmakers does the crops cultivation and
plantation of trees in the same land.
The developers take around five years to cultivate crops
and different types of fruit bearing trees in the land. This enables the
customers to learn agriculture while the property is under their ownership. The
customers can even install a small hut in their land and visit their property
during their vacation periods. They can spend good time with their own crops.
They can cook the vegetables grown from their own fields.
If the customers who bought the land are located in far off
places, the company delivers the yielded crops to their homes.
Quality of service is good because they deploy their own
farmers for the agricultural activities here.So, the customer’s only job is to
buy the land. The after events are taken care by the Kingmakers company. This
makes them to stand apart from the other real estate companies in Chennai as
well as tamil nadu.
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Highest turnover in Six months:
In the period of December 2017 to May 2018, Kingmakers have
sold out around 254 parcels of farm land. This sales volume has a financial
turnover of around Rs.20.32 crore.
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Network Business Model:
The strategy which they follow to market their farm lands is
Network marketing through referrals. Hence they are able to sell their lands
even in the toughest periods of real estate market. They are able to provide
good incentives to their marketing personnel and hence they are unique in
marketing too.
The marketing office
of Kingmakers is located in Valasaravakkam, Chennai. They have their own
customer care team to answer the queries of the customers.
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Himalayan achievement:
In the past 11 years, Kingmakers have sold out nearly 91000
land parcels from their company. This appears to be a Himalayan achievement.
Now, this has been
started in Tamil nadu. The motto of Kingmakers is to spread the same process
throughout India to all states in the same quality. Hence any kind of Business
entrepreneurs are invited to add value to their services.
People who are really interested in promoting agriculture
by selling farm lands, can knock the doors of Kingmakers.
If we do not take care of our agriculture, then who will
look after it?
In this modern era of computers and technology, people are
moving more towards urbanisation. This makes them to forget our own
agricultural practices, which can lead even to starvation in the future. Hence
this is the right time to invest in agriculture. So, Kingmakers is an option
for those who want to tune into agricultural processes.
------An Article by Bharath Dhanasekaran------
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